Prizes - Alpha Hub

Prizes and Benefits

Successful teams receive equity free financial support and other resources in order to a complete proof-of-concept with Paddy Power Betfair.
Since every startup is different, these prizes will be individualized based on startup needs and potential.

A specially organized roadshow to Dublin, Ireland, a hotbed, of global multinationals and investors–awaits the top team. You’ll show off your startup to Paddy Power Betfair executives, as well as investors and tech leaders from the ecosystem. But, of course, no trip to Dublin is complete without stops at the Guinness Brewery and Grafton Street!

Mentorship and advice from top technical, product, strategy, and business mentors from all around the world.

Exclusive events offering opportunities to forge long-term relationships with people who can help your startup.

Support for pitching and advising on investment strategy, including support for creating  investor-facing documents.

Individual roadmap for corporate partnership and investment, based on your startups goals and stage.

The Timeline


by November 6

Apply by November 1st for priority consideration. We know time is precious, so our application is quick and to-the-point. If you have any questions, reach out to us at and we’ll be happy to help.


November 1 – 10

If you’re a match, we’ll reach out in early November to get to know your startup and solution better. We review applications as they are received, so the earlier you apply, the early you’ll interview.


November 20

You’ll join us in Cluj for a working session with global Paddy Power Betfair execs and partners, to learn more about their corporate challenges and make an individualized roadmap for your solution.


November 20 – December 4

Over the next 2 weeks you have support based on your needs to complete your proof-of-concept and pitch for Showcase Day. You’ll also get support on other areas, like product, financing, business, and more per your needs.


December 4

You’ll pitch and network with executives, investors, tech leaders, and others. Successful teams get equity-free financing and resources to run a proof of concept with Paddy Power Betfair. The top team also gets a roadshow to Dublin.

Apply by November 6th.
Applications are reviewed as received, so applying early is an advantage.